In May 2001, I finally decided to leave Japan, taking a ferry from Fukuoka to Busan. Roaming the streets of the entertainment district at night, I came across ‘Ddolf Ditler’s Techno Bar & Cocktail Show’. My companion explained how the owner of the club had wanted to enhance the techno feel by choosing the name of a famous German as well as related imagery for the signage. Blonde girls from Vladivostok danced in the windows overlooking the street, adding a further touch of ‘Germanness’.
It was only until an English teacher publicly complained that the owner modified the sign, changing the initials of the first and last name to hide the identity of the person the club was paying homage to, thus preventing offence.
At that time, I was beginning my investigations into language and power dynamics.